Apex Health Solutions

Digital Content Editor- Apex Media

Source: Lensa

Job Description Overview Apex Media is an independent subsidiary of Apex Health Solutions, a passionate team of professionals dedicated to helping healthcare organizations make the transition to Value-Based Care (VBC). Apex Media was specifically created to help healthcare professionals from C-Suite leaders to managers and operators receive the latest, most relevant information about the constantly evolving world of Value-Based Care. To achieve this goal, we are seeking a digital content writer/editor to lead this effort from cool idea to curated, digital content. Heres what youll be doing: Help us do for VBC what the Morning Brew did for business news: make it digestible, approachable, and conversational. More specifically, lead the development, implementation, and ongoing operations of a newsletter-style communication tool. In both a strategic and hands-on role, you will have input into every aspect of development, from product development, name, which digital platform is used, overall design look/feel, to content curation and development. Manage day-to-day operations, and develop the Apex Media tone and voice, editorial guidelines, and copy standards. Write articles/curate content for a daily newsletter release to start, with expansion potential for other products and verticals in the future. Build your team to support and accelerate growth, including content writing/creation and digital design. Train, manage, coach your team. Heres What Were Looking For: Excellent knowledge (3+ years) of digital content development and curation, particularly email format/distribution. Must have knowledge of appropriate digital platform for email distribution (e.g., Mail Chimp, Email Octopus, Hub Spot, Emma, etc.). Demonstrated skill in writing engaging copy (we will request samples). Lets face it, healthcare writing can be boring. This person needs to bring the creative spark, the moxie, the edginess and the flat-out passion to make this complex subject engaging and dare we say, fun. Knowledge/general understanding of value-based care a plus. Experience writing/developing content in healthcare sector a definite plus. Experience writing/editing in complex business environments also a plus. (We will request a sample piece that reflects this ability either from past experience or as a sample piece written on the topic of VBC). Experience in hiring, managing, and coaching writers. Must be motivated by both strategic and hands-on work. You will be starting something from scratch, so in these early stages, you will be expected to write/curate the content as well as build out a team and develop the strategic plan that outlines how we grow into a must-have tool for healthcare professionals who want to understand all aspects of value-based care. Comfortable utilizing analytics to continually test and optimize, from email subject line to content layout. Experience growing awareness/subscribers in a variety of creative and effective ways (e.g., subscription referrals, email, social media, etc.) to engage the target audience and build the subscriber base. Comfortable voicing their opinion, communicating effectively, and working in a respectful and effective way with others. Heres What You Can Expect from Us: A team of respectful, supportive, and committed professionals that believe they are changing healthcare for the better. A fast-paced environment that encourages creative thinking and personal initiative. A flexible work environment that allows this role to be either remote or located in Houston (our home base). Healthcare coverage, including dental and vision. 401k Generous vacation and sick leave

2 days ago

Houston, Tx

Apex Health Solutions

Full Time

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